Time also reported the couple was paired based on a 32 item questionnaire developed by 'The Father of American Marriage Counseling' Paul Popenoe. The happy couple became engaged, and Art Linkletter offered to pay the airfare for their Paris Honeymoon.
Sounds like the Pepper Personality Profiler is only about half a century behind the curve.
The whole thing reminds us of old Amway rallies. Do you like to be lied to? Noooo. Do you want to be loved? Yeessss. Do you want to be fulfilled? Yeesss. Would you like a million dollars?
Don't answer that one. That question is only for sociologists with the financial acumen to develop things like the Pepper Personality Profiler.
--Business Wire - BW5262, Aug 13 2003.
--Time magazine, Nov 19 1956, p 79.
Update: We regret to say that the Pepper Personality Profiler used by PerfectMatch.com has since morphed into the Duet® Total Compatibility System.
Perhaps it sank under the weight of its own hokiness. Or perhaps our commentary helped push it into an early grave. Or perhaps it just got a new name.
Pepper Schwartz is a teacher at the University of Washington where, among other things, she designs "insightful self-discovery quizzes" for PerfectMatch.com.
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